Protecting your brand has become even more important in the era of digital communication. Not only can people mistake your brand for something else, but some may even use your intellectual property as a tool to make money themselves. If … Continue reading
Blog Archives
How to Get the Most Online Exposure for Your Business
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You already know your business can benefit from online exposure. The boost to your business, revenue, and reputation is hard to beat when you do it right. It takes time to build up enough of an online presence to get … Continue reading
Why You Need to Think Outside the Box with Your Marketing
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Marketing your business is an important and satisfying part of business ownership. There are plenty of tried-and-true marketing techniques that you should definitely take advantage of, but you should also branch out into more creative marketing methods so you can … Continue reading
You’re invited: TouchPoint Press to participate in SMOL Virtual Book Fair, March 3-7, 2021
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Book fairs have always been a time for readers, authors, and publishers to connect as a united community with a shared love of the written word whether digital or print (aaah, the feel and smell of a new book, right?). … Continue reading
How to Make Remote Work Effective
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Throughout this past year, a lot of businesses have had to move to remote work. This has presented many challenges as people transition. However, one of the hardest is making sure you are still working effectively from home. Separate Work … Continue reading
How Technology Can Boost Business for Bookstores
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Much of America has rediscovered the joy of reading during the pandemic. But, going into a brick and mortar bookstore, while wonderful to do, has become complex during Covid restrictions. Technology is changing the world, and the way all businesses … Continue reading
Major Factors That Impact the Effectiveness of Your Marketing Writing
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Businesses rely heavily on marketing to grow and attract customers. Marketing doesn’t do much good if it isn’t effective though. While there are many things that impact how effective a marketing campaign is, one of the most important ones is … Continue reading
Horror Author, Sean Paul Murphy’s Top 10 Horror Films Based on Books
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First, a little about my definition of horror. I do not include crime films about torture or murder such as Psycho or Silence of the Lambs unless there is a supernatural element. Nor do Iinclude films about animal attacks, like … Continue reading
From Paper to the Big Screen: Author Sharon Healy-Yang Talks Horror Adaptations
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I’ve been an old movie buff since I was a teenager, a few years back. When I first started hunting down older films, when dinosaurs roamed the airwaves, cable had few channels, and my family couldn’t afford even that limited … Continue reading
Reawakening the Inspiration Behind M.T. Maliha’s Waverly Estate Trilogy
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M.T. Maliha’s Waverly Estate series continues on October 23 with the release of Waverly Estate: The Murmur. The first book in the series, Waverly Estate: Ghost Dance will be $0.99 for a limited time leading up to the new release … Continue reading
